Nimbus Group acquires leisure powerboats dealership

Europe
24th May 2021

Nimbus Group acquires leisure powerboats dealership

leisure powerboats
Business Type: Boat Sales

The Nimbus Group has acquired the Marine Store Group, one of Sweden's largest leisure powerboats dealers.

A manufacturer of leisure powerboats, Nimbus was founded in 1968, and since then, several brands have been added to the portfolio of what today is the Nimbus Group, with boats sold in the Nordic countries, central Europe and in the US.

Today the group, which employs 288 staff members and has operations in Sweden, Finland, Poland and in the UK, comprises the brands Alukin, Aquador, Bella, Falcon, Flipper, Nimbus and Paragon Yachts.

Jan-Erik Lindström, CEO of Nimbus Group, says the acquisition of the companies Marine Store Norrtälje AB, Marine Store Nynäshamn AB and Marine Store Båtservice Norrtälje AB is part of Nimbus Group’s strategy to grow within the dealer segment.

He commented:

The Marine Store Group is one of Sweden’s largest leisure powerboats dealers with operations in Bergshamra, Norrtälje and Nynäshamn in the larger Stockholm area, employing 23 people.

The business sells Anytec, Buster, Ockelbo, Yamarin, and Yamarin Cross motorboats, services Yamaha and Brunswick engines, and offers financing, insurance, winter storage, service and repairs.

Joakim Mellqvist, CEO and co-owner of Marine Store, sees the acquisition as a positive step in the future of the business.

He commented:

About Nimbus Group

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